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Research Your List
As I just said, I hope by now you have a long list of interests, and more so, a much longer list of product, service and information ideas within each interest, because this next exercise is going to determine which interest you are going to build your first business around.
First of all, click on this link http://inventory.overture.com/

You’ll see a small window in the centre of the screen. If you type in the word ‘camping’ you’ll get a very long list of keyword phrases containing the word ‘camping’ plus the word ‘camping’ itself.

Have a look at the numbers beside each keyword phrase. This is the number of times that particular keyword phrase was searched for on Overture in the previous month. These numbers don’t reflect the whole Internet world, but do make up roughly 20 – 40%.
I would also highly recommend having a look at this tool, http://www.digitalpoint.com/tools/suggestion/ with your keyword phrases, because this tool will distinguish between plurals and singular, where as overture will not (unfortunately, this is just something we have to live with). Note, however you will have to take the information and multiply it by the number of days in the preceding month, as it is displayed as a daily number.

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